Our demi-permanente formula delivers color so luminous it reflects. Exclusive SOY4PLEX formula boosts shine up to 65%,* and nourishes and smoothes hair. Our crème demi-permanente hair color is deposit-only and can be used to enhance, deepen or refresh color to eliminate dullness. The no-ammonia formula is gentle enough to be used immediately after relaxing hair. Best for bowl-and-brush application.

crème demi permanente benefits include:
Deep Conditioning SOY4PLEX formula
18 intermixable shades
4 tonal pillars
3 mix tones
Dedicated developer
46 tonally complementary crème permanente shades